The US burger chain McDonald’s, one of the largest and most instantly recognisable brands in the world, is due to open their first branch in Vietnam in 2014.
Henry Nguyễn, the son-in-law of the leader of the Communist Party Nguyễn Phú Trọng, was awarded the franchise and the branch will open in the southern metropolis of Ho Chi Minh City, which was the main base of the US military during the war, before it fell to the VietCong.
Mr Nguyen said to the BBC:
"I have dreamed of one day opening a McDonald's restaurant in my native country ever since my return to Vietnam more than a decade ago.
"I have been in contact with McDonald's over the years sharing the opportunity that exists in our country.''